PHILOSOPHY
Our passion for flowers begins with a desire to create spaces where people connect more deeply because the environment invites them in. Drawn to the abundance of the natural world and the way each season offers something new, flowers are the medium through which we shape the atmosphere of a space- living, textural, and expressive. Working with what is available and ever-changing allows us to create from a place of curiosity, shaping spaces with intention and artistry while honoring both nature’s rhythms and our own.
ABOUT MALLORY
As the Founder and Creative Director of Mallory Joyce Floral Design, I approach every project with the belief that flowers have the power to shape the way we experience a place. Whether designing for weddings, private residences, or hospitality spaces, my work is rooted in creating environments that feel thoughtful, timeless, and deeply connected to the people they welcome.
After graduating from the University of Virginia with degrees in Economics and English Literature, I found myself drawn to a career that balanced creativity with intention. What began as planning and styling weddings soon evolved into floral design, where I discovered the unique ability of flowers to transform not only a space, but the atmosphere within it. Today, I lead a team dedicated to creating floral experiences that are as enduring as they are beautiful.
My work is shaped by a love of architecture, interiors, travel, and the quiet details that make a home or celebration feel deeply personal. Guided by faith, inspired by the changing seasons, and grounded in the belief that beauty fosters connection, I strive to create work that feels collected rather than constructed.
Home is Charlottesville, Virginia, where my husband Michael and I are raising our four children.
WHAT SEPARATES US
The Art of the Unexpected
Every arrangement is a deliberate composition, balancing color, texture, and form like a work of art. Inspired by the space and purpose they are created for, these pieces utilize unique varieties, form, and color to be displayed for those who gather around them to feel inspired as if looking at a unique work of art.
WHAT SEPARATES US
Every Detail, Considered
Thoughtfulness and intention are put into every element of the process for our clients and our team- every flower placed purposefully, every detail there to create a meaningful and connected experiences for all involved.
WHAT SEPARATES US
Beauty That Connects Us
The power of Mallory’s work transcends beyond the florals to the experience of being united with Creation. Our goal for our clients is to facilitate a deepened connection to the beauty found in nature, sparking creativity and elevating the way they gather and celebrate.
"We do not want merely to see beauty, though, God knows, even that is bounty enough. We want something else which can hardly be put into words- to be united with the beauty we see.”
C.S. Lewis, the weight of glory
Our values
CONNECTION
We value design that shapes emotion, fosters presence, and enhances the way people interact with each other.
DESIGN
Our work is rooted in thoughtfulness. We value the kind of artistry that feels refined, natural, and deeply considered.
NATURE
We value caring for nature and using materials that don’t cause more harm to the environment.
CARE
We guide clients with calm, clarity, and intention ensuring the whole process feels well-supported and beautifully managed.
GENEROSITY
We believe in the quiet, intentional giving that makes people feel seen, held, and cared for throughout the process.
COLLABORATION
We value leading with vision while partnering closely with clients, planners, and all vendors involved in the process.